Saturday, February 4, 2012

How To Increase Your Internet Business With Article Marketing

August 9, 2010 by  
Filed under Article Marketing, Website Promotion

Article marketing relates to business promotion with the publication of written materials on topics specific to your domain.

In the event you promote vitamins and minerals, you’ll need articles discussing alternative therapies, herbal remedies, the advantages of specific natural treatments etc. When selecting the keywords you are going to use for website optimization these should also be the keyword anchor text for the articles that you write.

You Need To Know How Article Marketing Works

article marketingOn the one hand you are writing to draw in readers and increase web traffic, and on the other, you comply with the rules of search engines. Good article marketing strategies help businesses with their online visibility; the pages are better indexed and the page ranks increase.

Distribute high quality content only and you’ll enjoy all the advantages deriving from one way backlinks.

Experts refer to the purpose of article marketing mainly in the context of link building, because every article you submit gives you at least one back link pointing to your home website.

Where To Find Information And Facts On Article Marketing

There are many online materials you can use for self-training. You can purchase E-books or courses or even find free tutorials that provide different levels and types of coaching, depending on your needs and understanding.

Normally, there are several steps you need to follow in order to implement good article marketing methods that will give you the results you are looking for.

Identify the keywords that best describe your internet business, service, concept or product that you want to get an audience for.

You need to have good search engine optimization not just on your home page but every page that you want to get traffic from, and for those using using wordpress there is a very easy way to do this get a plugin called SEOpressor which will take care of all your SEO on your site.

The only thing you have to worry about is making sure you keep your site user friendly with solid and easy to follow site navigation.

Start writing quality article content that is only influenced by the keywords and phrases that you formerly determined with your market research.

Submit original content to various article directories, on web 2 . 0 websites, in forums and as part of newsletters, white papers and free materials. Why only unique content, simply because every link you get from these article submissions will result in a relevant one way backlink to your online business.

The Importance Of Article Submissions

Article marketing and the submission of articles is an ongoing task that you can’t afford to discontinue. You need to cover the article marketing part of your business and not only on a current keyword basis but you need to be submitting articles weekly to stay at the top of your game and well listed in the search engines.

Otherwise you risk loosing traffic and you will drop in the Google™ page rank. The main outcome of intense quality article promotion is usually referred to as business branding. It’s great if you get there and the benefits far outweigh the effort it took to accomplish this.

Maintaining an ascending internet business can be difficult. Consequently, you should continue to use article marketing online and offline, to consolidate your position even further and give your company a name in the marketplace.

There’s a lot of work to be done!

Here at Marketing Tilt we offer a specialist service with article marketing to a select group of clients if you would like to find out how you can not only boost your online business but become an authority online please shoot us an email and we will take a look at your business.

Comments

13 Responses to “How To Increase Your Internet Business With Article Marketing”
  1. Hi Ron,
    You’re a legend, and thanks for your help, Reefari webpage is awesome and we’re consistently Number 1 and 2, in our targeted search terms for Google, and doing extremely well in the big categories as well against monster websites. But we’ll give them a run for there money with your help. Will continue to article market with you and look forward to even better results.
    cheers Greg

  2. Alex Pablate says:

    Great info on increasing revenue through Article Marketing, really, it was very useful for me!

    Thanks for nice post!
    Alex Pablate recently posted..How to Get Traffic to Your SiteMy Profile

    • Ron says:

      Hi Alex

      Glad you liked it… I have had a lot of success with article marketing or what I would call article marketing overdrive…

  3. Joel says:

    Ron, Nice article. I have seen several sites which are purely on article marketing. Pretty much true but these days, they don’t seem so effective due to lots of duplicate content and content mill sites. You can also consider fact that with article marketing you can receive direct traffic (don’t know how good it is for conversion.) but no good for links/seo since article on homepage today may go to 7th on tomorrow and 120th on next week. Which ultimately loose the power of BLs.

    • Ron says:

      Hi Joel…

      Yes this is a real problem however there is a solution to this… You need to be spinning your articles to get the best effective and when i say spin not just changing the words you need to re-write paragraphs as well as sentences within those paragraphs and then change the wording.

      You also nee to be changing the link text back to your site for the best benefits.

  4. seph says:

    Internet article marketing works extremely well when you are just starting out online.In order for this to work effectively you must continue to write good quality articles. My writing schedule includes writing and submitting one new article each day.

    Remember that the reason to start an internet business is to give you the time and money to live the life you choose.
    seph recently posted..Site MapMy Profile

  5. SEO Tools says:

    Article Marketing has worked well for me, but I tend to spin my articles and submit them through Submityourarticle.com for greater distribution and exposure. I also submit the same spun articles to a blog network. The results: repeatable top search engine rankings.
    SEO Tools recently posted..Update On My Essential Seo Tools Web SiteMy Profile

  6. Wendy Owen says:

    Hi Ron
    Just wondering if this is still applicable post Panda? Even though it may still bring some visitors, would it still make good seo sense?

    Cheers
    Wendy
    Wendy Owen recently posted..Coal Seam Gas AustraliaMy Profile

    • Ron says:

      Hi Wendy

      The strategy is still working great for me, however you need to ensure your articles are quality and readable or your will be wasting your time.

  7. Susan says:

    Hi Ron,
    Thanks for your great information.The quality has always been paramount because you could have the article itself ranking. Since Panda though I have heard that this is not happening but a backlink from a quality article is still preferred
    Susan recently posted..How Fast Can You Expect To Lose Weight?My Profile

    • Ron says:

      Hi Susan

      Yes you are right, you can still use the many article directories to get exposure for your business site, however if you really want to lift your game you can do guest posts on other blogs that a very closely related to your niche market. This gives you much more exposure and if the site you have your article on has good PR then the chances are that your article with links back to your site will also get PR overtime.

  8. Richard says:

    Article Marketing is still a great way of getting your pages indexed, getting them ranked with keyword rich anchor text and a good way of driving traffic direct from the articles. The trouble is it’s too much like hard work for many and they give up before they see the fruits of their labour!

  9. Peter Lawlor says:

    Article marketing can be terrific for any type of business. It’s particularly a ripe opportunity for small business owners. Most small businesses don’t do it, yet when targeting a specific location, you can attract a nice chunk of your target audience with syndicated articles.
    Peter Lawlor recently posted..StudioPress Responsive Design – WordPress Mobile Theme TechnologyMy Profile

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