Basics of Driving Traffic

Driving traffic is one of the most highly debated issues when it comes to running any sort of website business. Get it wrong and you will lose any and all traffic you had, get it right a you will reap the rewards.

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Google Webmaster Tools Now Shows Updates

Are the days now gone that when you hear the whisper of an update from Google you frantically start searching the internet for answers, wasting hours of your valuable time only to find opinions and rumors about what is happening. Well maybe it is, if everything I am seeing in the my Google webmaster tools…

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Design vs SEO Finding A Happy Medium

When creating a website that’s properly optimized for SEO, it can be a juggling act to develop one that both looks good and can be found easily by search engines.

However, both good SEO and a good design are the keys to a great website.

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Google+ Now Offers Custom URLs

Well today [30th October 2013] I received an email from Google informing me that I was eligible for a custom URL. At first I though this is a scam and was hesitate to click on the link embedded in the email. Actually having a very bad experience in the past with email links I just used my Google+ link from my website to go to my profile page and this is what I found.

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Should Your .au Site Go Global?

Your first instinct might be to pick up a .com or .org and simply provide duplicate content with country-specific grammar. While this is actually a good idea, it’s also death for SEO. Duplicate copy is considered spam in SEO best practices, and doing so will likely knock both sites down to the bottom of search results. It’s a tough call, but you might want to permanently switch to a dot-com domain and ensure any trace of the dot-au is out of the picture.

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Video Marketing and Search Engine Optimisation

The keywords are important as well in the very URL of the videos. So keep the videos all stored in the same file, to begin with, one that again has “video” in its name. Then the file name of each video, which would be the later part of the URL, once more they should contain all the important keywords you want to target.

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Search Engine Optimisation

This is the very first step in building a site that is ready for search engine optimisation with all your site categories selected and an overall picture of your site navigation. Site navigation today, is just as important as any content you are placing on your site simply because if the site visitor can not find that content then chances are the search engines will not either.

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